The Vision of Children Foundation

With an outdated and bloated site architecture, The Vision of Children struggled to drive engagement and conversions. The site was slow, difficult to navigate, and not optimized for SEO or mobile experience—critical gaps for a nonprofit reliant on donor support. I led a full digital overhaul, redesigning and rebuilding the site into a fast, user-centric platform that streamlined the donation process, elevated the event experience, and enhanced organic discoverability. The result: a high-performing, mission-driven site optimized to inspire action.